The "Rent-A-Marketing-Manager" Concept
Most small businesses really need the services of a professional, experienced marketing manager, but most can't afford to hire one full time. They usually have a web guy or gal in one corner, sometimes an outside copywriter, maybe someone doing graphic design and maybe another person WAY off in left field working on publicity and sending out occasional press releases. Once in a Blue Moon the whole company drops everything for a day or a week and goes off to a trade show, fair or some other event. Responsibility for finding new marketing opportunities, coordinating and managing the marketing currently being done and maintaining consistency often falls to YOU the Owner, your spouse, or no one at all.

Why "Rent-A-Marketing-Manager" Works

• We work hourly or by the project. No long-term obligations. (That being said, we DO have several current customers who have stayed with us since "day one" back in 1998).
• We can exercise a genuinely exterior perspective on your business, your company and your industry, seeing both problems and opportunities that you as an owner may be "too close to".
• We help you strategize; figure out "where to start" for new businesses, "what to do next" for more established ones, and "where to go from here" for small businesses that want to be large businesses.
• We can fill the gaps in your overall marketing plan, providing services in most of the subdisciplines of marketing that you might not be taking advantage of, creating more customers, more business and more revenue for you.

TOPSIDE STRATEGIES
Marketing strategies and consulting.
Deliverables include overall marketing strategies, marketing plans, market research and competitive analysis.

TOPSIDE SERVICES
Marketing and creative services.
Web design, copywriting and layout for collateral and other sales materials, technical writing for manuals and contracts, PR and press releases, video production, trade show booth design and much more.

Why the name "Topside" Marketing?
The name hails back to the Age of Discovery, when tall ships sailed into uncharted waters. For guidance, their sailors would "go topside", climbing into the "crow's nest" or lookout station, peering into distant horizons to glimpse their destiny.  We offer marketing and IT strategies, solutions and services in that same spirit of enterprise and discovery. We specialize in small-to-mid-size companies, helping them grow and effectively focus on market opportunities, helping them find direction and stability in a sea of change, and pioneering new worlds for their products and services.  Welcome to our website - we can aid you in your journey to success.